Category

Building Your Booming Business

Make the most of your windshield time - get a motivational and educational boost during your drive.

Drive Time Education | Dave’s Weekly Kick In the Butt

By | Accountability, Building Your Booming Business, Leadership, Marketing, Motivation, Porductivity | No Comments

Note: This page was updated due to a YouTube problem that stalled the video after 15sec. The issue has been resolved!

Here’s something that has had a huge impact on my motivation and updated my business education at the same time.

What are you listening during your drive time?

 

 

 

 is a professional keynote speaker and the author of the book Building Your Booming Business. He is also an executive business coach and consultant that works with business owners and managers to create momentum in their business with strategies and tactics that they can implement today. These strategies are based on the five foundations of business: Marketing, Leadership, Operations, Finance and Systems.

DIYMarketers with Ivana Taylor| Read It and Reap | Building Your Booming Business

DIYMarketers: Read It and Reap

By | Building Your Booming Business, Contact Manager - CRM, David Bryant Mitchell, Finance, Leadership, management, Marketing, Motivation, Operations, Sales, Strategic Planning, Systems | No Comments

I had a lot of fun on this interview…..caution, I had technical difficulties on my end at about 17:12, but check out how I worked around it and was able to get back on the call by 18:34….

Here is what Ivana Taylor says about the book:

“For years, David Mitchell has been coaching businesses and business leaders to success by helping them build the tools and processes they need to make a business successful.

He knows the secrets for why businesses succeed, why customers stay loyal or leave, and how to be an effective business leader.

Unfortunately, it would be impossible for him to coach every business, so now he has written Building Your Booming Business to share the main strategies businesses need if they want to get ahead and stay there in a competitive marketplace. And surprisingly, it’s not all about profit or even having a better product.”

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Entrepreneur's Library with Wade Danielson

Interview: The Entrepreneur’s Library

By | Building Your Booming Business, David Bryant Mitchell, Finance, Leadership, management, Marketing, Operations, Strategic Planning, Systems | No Comments

Entrepreneur's Library with Wade Danielson

I was recently interviewed by the Entrepreneur’s Library Podcast.

We talk about the 5 Foundations every business needs to be successful. I also give a couple of influential books that I’ve read that’s helped me sculpt my personal foundations. We also discuss step-by-step business strategies and advice that will not only take your business to the top, but will help you systemize your business, build an effective team, provide high quality customer experiences, and drive more sales. The goal of the book is alleviate the consequences that come with unmotivated employees, escalating business issues, and an overworked schedule.

Enjoy!!

 

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How are you getting out in front?

Position?

By | Building Your Booming Business, Marketing, Sales, Strategic Planning | No Comments

If you ask almost any business to describe how they are different from their competition, most say something like, “We provide the best quality with great service at an incredible price.” They don’t have any other way to explain it.

If that is what every business is telling its customer, then the only way a customer has to define the difference is price—and when your business is defined only by price, you become a commodity and are now involved in the “Price Limbo”—how low can you go?

To really connect with your customers, you need to clearly position yourself. Position is simply developing the message to communicate the value you have established in developing product and price.

The good news is if you have spent the necessary time in developing your product, it is extremely easy to develop your position.

Positioning is the set-up to developing your promotions and consists of two parts:

  1. Define your target market. Determine who needs to hear your message. The more specific the market, the more successful you will be. (We’ll dive into this next week)
  2. Define your message. Define the motivations of your target market. Then describe how your business solves a problem or fulfills a desire. This is where a copywriter comes in handy. Copywriters are professionals who are experts in writing to sell. They can help you sculpt this message and avoid most of the marketing trial and error it would otherwise require. With a clear message, the design can then be sculpted around it with logos, pictures, and graphic design. (More on this to come as well.

For now, stop using the “Quality, Service, Price” trifecta when talking to your customers. Start describing how it will impact their daily life.

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